GDPR Compliance
Last Updated: September 2026
Our Commitment to Data Protection
magenta-heath is committed to protecting the personal data of all individuals who interact with our services, including visitors from the European Economic Area (EEA). This page outlines our compliance with the General Data Protection Regulation (GDPR) and explains your rights regarding your personal data.
Data Controller
magenta-heath acts as the data controller for personal information collected through this website. This means we determine the purposes and means of processing your personal data.
Contact details:
magenta-heath
247 Wellington Street West
Toronto, ON M5V 3C7
Canada
[email protected]
Legal Basis for Processing
We process personal data based on the following legal grounds:
- Consent: Where you have given clear consent for us to process your personal data for a specific purpose.
- Contract: Where processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
- Legal Obligation: Where processing is necessary for compliance with a legal obligation.
- Legitimate Interests: Where processing is necessary for our legitimate interests or those of a third party, provided these are not overridden by your rights.
Your Rights Under GDPR
If you are located in the EEA, you have the following rights regarding your personal data:
Right of Access
You have the right to request a copy of the personal data we hold about you and to receive information about how it is being processed.
Right to Rectification
You have the right to request that we correct any inaccurate personal data or complete any incomplete data.
Right to Erasure
You have the right to request that we delete your personal data in certain circumstances, such as when the data is no longer necessary for the purpose it was collected.
Right to Restrict Processing
You have the right to request that we limit the processing of your personal data in certain circumstances.
Right to Data Portability
You have the right to receive your personal data in a structured, commonly used, machine-readable format and to transmit that data to another controller.
Right to Object
You have the right to object to the processing of your personal data in certain circumstances, including processing for direct marketing purposes.
Rights Related to Automated Decision-Making
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.
Data Retention
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. When determining the appropriate retention period, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorized use or disclosure, the purposes for processing, and applicable legal requirements.
International Data Transfers
As we are based in Canada, personal data collected from EEA residents may be transferred to and processed in Canada. Canada has been recognized by the European Commission as providing adequate data protection. Where we transfer data to other countries, we ensure appropriate safeguards are in place to protect your personal data in accordance with GDPR requirements.
Exercising Your Rights
To exercise any of your rights under GDPR, please contact us using the contact information provided above. We will respond to your request within one month. In certain circumstances, we may need to extend this period, but we will inform you if this is necessary.
Complaints
If you believe that we have not complied with your data protection rights, you have the right to lodge a complaint with a supervisory authority. The relevant supervisory authority will be the data protection authority of the EU member state where you reside, work, or where the alleged infringement took place.
Updates to This Information
We may update this GDPR compliance information from time to time. Any changes will be posted on this page with an updated revision date.